Media Relations and Brand BuildingTerri starts with the target audience that you want to reach. Together you create messages that will resonate with those targets. Then, she creates newsworthy angles that will reach the audiences where they read, watch and listen and where they will be receptive to learning what you want them to know. Terri's track record for placing consumer, business and lifestyle stories where they matter most can be found on the media link.
Crisis and Reputation ManagementIn situations ranging from racial and religious discrimination to child welfare issues to high-tech security breaches, Terri has helped clients accurately communicate their positions and turn the tide of public opinion.
Spokesperson CoachingAlthough Terri has served as a spokesperson in television, print and radio interviews, she believes her best work is making you successful in front of the microphone. She will help you structure your presentation, anticipate fielding difficult interviews and rehearse with you until you're conversationally reciting your messages in your sleep.
Event Organization and ManagementFrom industrial-plant ground breakings to political dinners to technology and grass-roots events, Terri has the learning curve under her belt. She also has a formidable track record for identifying and uniting partners for win-win, media-worthy events.
PR/Integrated Marketing MaterialsTerri can share with you the wide range of integrated marketing materials she's created. From press kits to executive speeches, from marketing brochures to employee magazines and newsletters, Terri has written it. She's a stickler for incorporating key messages that hold meaning for the readers – which results in a better business outcome for you. Terri has a variety of designers, printers and other vendors she trusts, but is open to working with your preferred partners as well.
She was delightful to work with and involved in every step of the process, from sourcing media ... to personally making sure the people representing us were able to present themselves intelligently and accurately. Terri is a real professional.
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